Our SEO Podcast

Listen to amazing interviews with industry professionals.

Welcome to SirLinksalot’s SEO Podcast – the best SEO podcast for beginners through experts. Join us in our long-form conversations with some of the most respected, successful, and interesting characters in the SEO industry.

Would you like to be featured on our podcast or have a request for someone to be featured? Make your way over to our podcast discovery form.

What does it take to become the go-to designer for executive teams at companies like Salesforce, Nike, and Microsoft? Aurie Singletary breaks down her decade-long journey through agency work, in-house roles, and now freelancing. We get into the craft of visual storytelling at the highest level, the realities of going independent, and a candid conversation about what AI can and can't do in the design space right now. AI Visibility tracking : https://sirtracksalot.co Top SurferSEO Alternative: https://sirwritesalot.co Check out our FREE SEO learning hub here: https://sirlinksalot.co/learn-seo-for-free/ Watch the SirLinksalot Podcast: https://sirlinksalot.co/seo-podcast/ SEO Round Table Facebook Community: https://www.facebook.com/groups/SirLinksalotSEORoundtable Our SEO Blog and More Free Learning Resources: https://sirlinksalot.co/seo-blog/
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Designing for the C-Suite- Aurie Singletary on Fortune 500 Storytelling, Freelancing & AI

Algorithm updates come and go, AI is reshaping search, and the rules keep changing... But there are some things that Google will absolutely refuse to let go of that you need to make sure that you have on your radar! Tania Miranda (Global Head of SEO and Content) joins us to share what those things are, how she's adapting her strategy for a world where AI generates the answers, and the advice she'd give herself on day one of her career. AI Visibility Tracking: https://sirtracksalot.co Top SurferSEO Alternative: https://sirwritesalot.co Check out our FREE SEO learning hub here: https://sirlinksalot.co/learn-seo-for-free/ Watch the SirLinksalot Podcast: https://sirlinksalot.co/seo-podcast/ SEO Round Table Facebook Community: https://www.facebook.com/groups/SirLinksalotSEORoundtable Our SEO Blog and More Free Learning Resources: https://sirlinksalot.co/seo-blog/
YouTube Video UEx5R2NxWnlIZk54YVpoSTdFMzRaX1pDQVNXcHdlaFRRTS5CMUM0NzY5NzdEQzlGRjAx

What Google & AI Can't Kill: Tania Miranda on Evergreen SEO Principles

Irina has lent her skills to some of the world's biggest brands, and now she's lending them to us as we explore what makes them stand out. Today we're bantering about brand impact, her marketing hot takes, and Irina's personal journey that brought her to where she is today. Full speed ahead! AI Visibility tracking : https://sirtracksalot.co Top SurferSEO Alternative: https://sirwritesalot.co Check out our FREE SEO learning hub here: https://sirlinksalot.co/learn-seo-for-free/ Watch the SirLinksalot Podcast: https://sirlinksalot.co/seo-podcast/ SEO Round Table Facebook Community: https://www.facebook.com/groups/SirLinksalotSEORoundtable Our SEO Blog and More Free Learning Resources: https://sirlinksalot.co/seo-blog/
YouTube Video UEx5R2NxWnlIZk54YVpoSTdFMzRaX1pDQVNXcHdlaFRRTS5EMzJDRTUwQjBEOUVFQzAw

Brand Impact: What It Really Takes with Irina Kylish

47 million new subscribers from India alone. $10 million in chocolate sales in 72 hours. MrBeast's marketing machine is genuinely impressive... but so are the red flags. All we can say is, we wouldn't want to be working for the guy. Tune in to find out why. AI Visibility tracking : https://sirtracksalot.co Top SurferSEO Alternative: https://sirwritesalot.co Check out our FREE SEO learning hub here: https://sirlinksalot.co/learn-seo-for-free/ Watch the SirLinksalot Podcast: https://sirlinksalot.co/seo-podcast/ SEO Round Table Facebook Community: https://www.facebook.com/groups/SirLinksalotSEORoundtable Our SEO Blog and More Free Learning Resources: https://sirlinksalot.co/seo-blog/
YouTube Video UEx5R2NxWnlIZk54YVpoSTdFMzRaX1pDQVNXcHdlaFRRTS40NzE2MTY1QTM3RUI3QkU3

MrBeast's Playbook: Genius Marketing, Sketchy Ethics

Decades of corporate PR spin, one legendary lawsuit involving scalding coffee, and a footlong that was very much not a footlong. This week we're unpacking how brands have used media to shape narratives, shift blame, and protect their bottom lines. Time to cringe and unpack (in that order)! AI Visibility tracking : https://sirtracksalot.co Top SurferSEO Alternative: https://sirwritesalot.co Check out our FREE SEO learning hub here: https://sirlinksalot.co/learn-seo-for-free/ Watch the SirLinksalot Podcast: https://sirlinksalot.co/seo-podcast/ SEO Round Table Facebook Community: https://www.facebook.com/groups/SirLinksalotSEORoundtable Our SEO Blog and More Free Learning Resources: https://sirlinksalot.co/seo-blog/
YouTube Video UEx5R2NxWnlIZk54YVpoSTdFMzRaX1pDQVNXcHdlaFRRTS44QTA1QTQyRTc3M0VGQzYx

Marketing True Crime: McDonald's Coffee Lawsuit & Cigarettes

The SirLinksalot team can get very technical and analytical...but we can be just as philosophical when the occasion presents itself! Today we're chatting about how you can create your own reality, and some famous authors who did just that. Check out our FREE SEO learning hub here: https://sirlinksalot.co/learn-seo-for-free/ Watch the SirLinksalot Podcast: https://sirlinksalot.co/seo-podcast/ SEO Round Table Facebook Community: https://www.facebook.com/groups/SirLinksalotSEORoundtable Our SEO Blog and More Free Learning Resources: https://sirlinksalot.co/seo-blog/
YouTube Video UEx5R2NxWnlIZk54YVpoSTdFMzRaX1pDQVNXcHdlaFRRTS4zMUEyMkQwOTk0NTg4MDgw

Creating Your Own Reality - SirLinksalot Rabbit Hole Podcast

In this episode, we dig into how the industry has transformed, what AI-driven search really means for brands, and the evergreen principles that have survived every algorithm update. Let's go! Check out our FREE SEO learning hub here: https://sirlinksalot.co/learn-seo-for-free/ Watch the SirLinksalot Podcast: https://sirlinksalot.co/seo-podcast/ SEO Round Table Facebook Community: https://www.facebook.com/groups/SirLinksalotSEORoundtable Our SEO Blog and More Free Learning Resources: https://sirlinksalot.co/seo-blog/
YouTube Video UEx5R2NxWnlIZk54YVpoSTdFMzRaX1pDQVNXcHdlaFRRTS4wMTYxQzVBRDI1NEVDQUZE

A Decade in SEO: What Actually Changes (And What Never Does) ft. Nishkarsha Kotian

Billy McFarland sold a dream- supermodels, private islands, gourmet food... and delivered soggy sandwiches in a disaster tent instead. We break down exactly how Fyre Festival duped 300 million people in 24 hours, why influencer marketing made it unstoppable, and the absolutely unhinged saga of Fyre Festival II. Check out our FREE SEO learning hub here: https://sirlinksalot.co/learn-seo-for-free/ Watch the SirLinksalot Podcast: https://sirlinksalot.co/seo-podcast/ SEO Round Table Facebook Community: https://www.facebook.com/groups/SirLinksalotSEORoundtable Our SEO Blog and More Free Learning Resources: https://sirlinksalot.co/seo-blog/
YouTube Video UEx5R2NxWnlIZk54YVpoSTdFMzRaX1pDQVNXcHdlaFRRTS4wNEU1MTI4NkZEMzVBN0JF

The Greatest Marketing Scam of Our Generation (And They're Doing It AGAIN)- Sirlinksalot

Reputation management and SEO are more connected than most marketers realize... and getting it wrong can cost your business big. Shane Barker, founder of TraceFuse.ai and a marketing expert with over 20 years in the game, joins us to talk about how reviews impact your search visibility, how AI is changing the way we manage online reputation, and what it really takes to build and scale a marketing team that wins. Check out Shane here: https://shanebarker.com/ Check out our FREE SEO learning hub here: https://sirlinksalot.co/learn-seo-for-free/ Watch the SirLinksalot Podcast: https://sirlinksalot.co/seo-podcast/ SEO Round Table Facebook Community: https://www.facebook.com/groups/SirLinksalotSEORoundtable Our SEO Blog and More Free Learning Resources: https://sirlinksalot.co/seo-blog/
YouTube Video UEx5R2NxWnlIZk54YVpoSTdFMzRaX1pDQVNXcHdlaFRRTS5CQkEwRDA0MDkwNUM2MDY1

Shane Barker: SEO, Reputation Management, and the Future of AI in Marketing

Prestige branding matters a lot in an industry where the optics of your success man everything! In this podcast we explore how the Enron scandal actually had a lot to do with great marketing...until reality caught up with it. Check out our FREE SEO learning hub here: https://sirlinksalot.co/learn-seo-for-free/ Watch the SirLinksalot Podcast: https://sirlinksalot.co/seo-podcast/ SEO Round Table Facebook Community: https://www.facebook.com/groups/SirLinksalotSEORoundtable Our SEO Blog and More Free Learning Resources: https://sirlinksalot.co/seo-blog/
YouTube Video UEx5R2NxWnlIZk54YVpoSTdFMzRaX1pDQVNXcHdlaFRRTS5GNjAwN0Y0QTFGOTVDMEMy

Marketing TRUE CRIME: When Branding Replaces Reality

In this episode, we sit down with Bekah Kraakman—a Stanford psychology graduate turned personal stylist and color consultant—to explore the fascinating intersection of color theory, psychology, and personal branding. Check out our FREE SEO learning hub here: https://sirlinksalot.co/learn-seo-for-free/ Watch the SirLinksalot Podcast: https://sirlinksalot.co/seo-podcast/ SEO Round Table Facebook Community: https://www.facebook.com/groups/SirLinksalotSEORoundtable Our SEO Blog and More Free Learning Resources: https://sirlinksalot.co/seo-blog/
YouTube Video UEx5R2NxWnlIZk54YVpoSTdFMzRaX1pDQVNXcHdlaFRRTS43NERCMDIzQzFBMERCMEE3

Stanford Psychologist Turned Stylist Reveals: How Your Wardrobe Shapes Your Professional Success

Have you ever seen an industry-related hot take so interesting (for better or for worse) that ran to the group chat immediately to show them? Well, this is our group chat. Join us as we judge marketing hot takes across the internet! Check out our FREE SEO learning hub here: https://sirlinksalot.co/learn-seo-for-free/ Watch the SirLinksalot Podcast: https://sirlinksalot.co/seo-podcast/ SEO Round Table Facebook Community: https://www.facebook.com/groups/SirLinksalotSEORoundtable Our SEO Blog and More Free Learning Resources: https://sirlinksalot.co/seo-blog/
YouTube Video UEx5R2NxWnlIZk54YVpoSTdFMzRaX1pDQVNXcHdlaFRRTS42Qzk5MkEzQjVFQjYwRDA4

Judging Marketing HOT Takes- Sirlinksalot Rabbit Hole

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